We know what it takes to live in a fast-paced world and the daily challenge it poses in maintaining a balanced life.
Our mission, and we did accept it, was to create a collection of accessories which offered convenience and freedom because for us, organisation is liberation.
Our designs had to be stylish and able to see you through your day – whether your daily commute is a morning run, your lunch a slice of Yoga and your weekend built equally around friends at the barre and the bar.
We designed and refined until we felt sure that our collection would truly enable you the spontaneity to fulfil every day's potential to go anywhere, do anything.
We hate to say it, but working out is a dirty business. Whilst we happily smash those PBs in the gym as part of our efforts towards healthy living, it turns out we leave with more than a sense of wellbeing.
The fitness market in London has evolved exponentially in the last decade. But do we now need more from our fitness space than simply a place to work out?
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